Turn off the advertising ID
Verified with Windows 11 25H2 — updated on July 30, 2026
Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
Path in the GPO console
Computer Configuration\Administrative Templates\System\User Profiles Description
This policy setting turns off the advertising ID, preventing apps from using the ID for experiences across apps. If you enable this policy setting, the advertising ID is turned off. Apps can't use the ID for experiences across apps. If you disable or do not configure this policy setting, users can control whether apps can use the advertising ID for experiences across apps.
Registry
HKLM
Software\Policies\Microsoft\Windows\AdvertisingInfo Value name: DisabledByGroupPolicy
Enabled: DisabledByGroupPolicy = 1
Disabled: DisabledByGroupPolicy = 0
MDM / Intune (CSP)
./Device/Vendor/MSFT/Policy/Config/Privacy/DisableAdvertisingId Microsoft Learn documentation Mapping data: Microsoft Learn (CC BY 4.0)
CSP values
-
0- Disabled. -
1- Enabled. -
65535 (Default)- Not configured.
Export Builder
BETAConfigure the state, scope and options, then generate .reg, PowerShell, Intune and SCCM outputs — or add the setting to a multi-setting collection.
These exports write the registry — this is not a managed GPO. ⓘ
.reg file
Windows Registry Editor Version 5.00
; Exported from gporais.com
; Policy: Turn off the advertising ID
; State: Enabled
; Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
[HKEY_LOCAL_MACHINE\Software\Policies\Microsoft\Windows\AdvertisingInfo]
"DisabledByGroupPolicy"=dword:00000001More formats (PowerShell, Intune, SCCM)
PowerShell
# Exported from gporais.com
# Policy: Turn off the advertising ID
# State: Enabled
# Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
$path = 'HKLM:\Software\Policies\Microsoft\Windows\AdvertisingInfo'
New-Item -Path $path -Force | Out-Null
Set-ItemProperty -Path $path -Name 'DisabledByGroupPolicy' -Value 1 -Type DWordIntune XML
OMA-URI: ./Device/Vendor/MSFT/Policy/Config/Privacy/DisableAdvertisingId
Data type: String
Value:
<enabled/>Intune Remediation
# === Detection script ===
# Exported from gporais.com
# Policy: Turn off the advertising ID
# State: Enabled
# Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
function Test-RegistryValue {
param(
[Parameter(Mandatory = $true)][string]$Path,
[Parameter(Mandatory = $true)][string]$Name,
[object]$Expected,
[ValidateSet('String', 'DWord', 'MultiString')][string]$Kind = 'String',
[switch]$Absent
)
try {
$item = Get-ItemProperty -LiteralPath $Path -Name $Name -ErrorAction Stop
} catch {
return $Absent.IsPresent
}
if ($Absent.IsPresent) { return $false }
$actual = $item.$Name
if ($Kind -eq 'DWord') { return ([int64]$actual) -eq ([int64]$Expected) }
if ($Kind -eq 'MultiString') {
$actualValues = @($actual)
$expectedValues = @($Expected)
if ($actualValues.Count -ne $expectedValues.Count) { return $false }
for ($i = 0; $i -lt $expectedValues.Count; $i++) {
if ([string]$actualValues[$i] -ne [string]$expectedValues[$i]) { return $false }
}
return $true
}
return [string]$actual -eq [string]$Expected
}
$checks = @(
(Test-RegistryValue -Path 'HKLM:\Software\Policies\Microsoft\Windows\AdvertisingInfo' -Name 'DisabledByGroupPolicy' -Expected 1 -Kind DWord)
)
if ($checks -notcontains $false) {
Write-Output 'Compliant'
exit 0
}
Write-Output 'Non-compliant'
exit 1
# === Remediation script ===
# Exported from gporais.com
# Policy: Turn off the advertising ID
# State: Enabled
# Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
$path = 'HKLM:\Software\Policies\Microsoft\Windows\AdvertisingInfo'
New-Item -Path $path -Force | Out-Null
Set-ItemProperty -Path $path -Name 'DisabledByGroupPolicy' -Value 1 -Type DWordSCCM scripts
# Exported from gporais.com
# Policy: Turn off the advertising ID
# State: Enabled
# Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
# SCCM Configuration Item guidance:
# Create a Configuration Item of type "Setting: Script".
# Discovery script: use the Detection script below.
# Remediation script: use the Remediation script below.
# Compliance rule: the Discovery script output equals 'Compliant'.
# === Detection script ===
# Exported from gporais.com
# Policy: Turn off the advertising ID
# State: Enabled
# Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
function Test-RegistryValue {
param(
[Parameter(Mandatory = $true)][string]$Path,
[Parameter(Mandatory = $true)][string]$Name,
[object]$Expected,
[ValidateSet('String', 'DWord', 'MultiString')][string]$Kind = 'String',
[switch]$Absent
)
try {
$item = Get-ItemProperty -LiteralPath $Path -Name $Name -ErrorAction Stop
} catch {
return $Absent.IsPresent
}
if ($Absent.IsPresent) { return $false }
$actual = $item.$Name
if ($Kind -eq 'DWord') { return ([int64]$actual) -eq ([int64]$Expected) }
if ($Kind -eq 'MultiString') {
$actualValues = @($actual)
$expectedValues = @($Expected)
if ($actualValues.Count -ne $expectedValues.Count) { return $false }
for ($i = 0; $i -lt $expectedValues.Count; $i++) {
if ([string]$actualValues[$i] -ne [string]$expectedValues[$i]) { return $false }
}
return $true
}
return [string]$actual -eq [string]$Expected
}
$checks = @(
(Test-RegistryValue -Path 'HKLM:\Software\Policies\Microsoft\Windows\AdvertisingInfo' -Name 'DisabledByGroupPolicy' -Expected 1 -Kind DWord)
)
if ($checks -notcontains $false) {
Write-Output 'Compliant'
exit 0
}
Write-Output 'Non-compliant'
exit 1
# === Remediation script ===
# Exported from gporais.com
# Policy: Turn off the advertising ID
# State: Enabled
# Supported on: At least Windows Server 2012 R2, Windows 8.1 or Windows RT 8.1
$path = 'HKLM:\Software\Policies\Microsoft\Windows\AdvertisingInfo'
New-Item -Path $path -Force | Out-Null
Set-ItemProperty -Path $path -Name 'DisabledByGroupPolicy' -Value 1 -Type DWordBuilding a multi-setting collection? Add this setting and generate combined .reg / PowerShell / GPO scripts.